- Study the History of Search Engine Optimization
- Attend SEO seminars, summits, and conferences
- Subscribe to GoogleWebmasterHelp on YouTube
- Read link building articles from Link Building Expert, Eric Ward
- Learn Video SEO with Mark Robertson of ReelSEO.com
- Study and practice the top Local Ranking Factors by David Mihm
- Follow all the gurus and hastags of search (#seo #sem #ppc)
- Listen to Webmaster Radio
- Live by the SEO Audit Checklist at SEOStandards.org
- Subscribe to MattCutts.com (Principle Engineer at Google)
- Become an AdWords Qualified Professional
- Join SEMPO, SEOMoz,Search Engine Watch SEOSEMDelhi and Just2HelpU
Monday, April 12, 2010
Beyond the Top 10 SEO Tips
Beyond the Top 10 SEO Tips
Saturday, March 20, 2010
SEO Expert from India
SEO Expert from India
Looking for SEO Consultant to Hire, Internet Marketing expert from India disclosed the secret of SEO, contact SEO Expert Consultant in India for free SEO Tips.
How to Choose Correct SEO Consultant / Company
Search engine optimization (SEO) is the process of improving the volume or quality of traffic to a web site from search engines via organic / natural search result. But, SEO generally involves a sequence of steps, which are both time consuming and confusing. Therefore in order to carry out SEO-related works, it is recommended to search for SEO specialist or a professional SEO firm.
It’s true that not all SEO companies are good, because some of the company adopt black hat technique for SEO works, which are unethical techniques and mostly include cloaking, doorway pages, link spam, and spam indexing. And once the search engine will come to know about it, your site is surely going to banned for several months / year. Hence, it is advisable to take considerable time in choosing a SEO firm.
In order to avoid getting cheated by SEO company, you should try to get basic of SEO knowledge. The most important factor in SEO is selecting right Keyword, Content and URL.
Similar you should ask to the SEO company that, on how many projects they have worked and what’s their ranking.
Can you show me examples of your previous work and share some success stories?
What kind of results do you expect to see, and in what time frame? How do you measure your success?
What are your most important SEO techniques?
How long have you been in business?
Importance of Link Building
Actually there are many reasons behind engaging in a link campaign. Now days Google is one of the most popular search engine and links are one of the most important factors in determining a sites rank in the search engine results page (SERPs) and this is specially applicable in Google.
Since this is such a crucial factor in Google’s algorithm (as well as the other search engines), a link campaign should be part of your search engine marketing efforts.
First, let’s define the different types of links that a site can have:
Reciprocal link – this is where two sites exchange links to each other’s sites.
One-way (In-Bound) link – where one site links to another site without receiving a link back.
Reciprocal linking is a very time consuming task when done correctly. During this process, a webmaster will scour the Internet looking for relevant sites that he or she can trade links with.
SEO Process, 5 Necessary SEO Steps
What is SEO (Search Engine Optimization) process?
Seems strange to the beginners who have developed a website but needs to promote it. SEO is a way to improve your website visibility in search engines like Google, Yahoo and MSN etc. This helps in getting relevant visitors to your website who can become prospective buyers. Most of people do not go beyond the three pages of search engines so it becomes necessary to get your site listed within the first three pages.
1st Phase of SEO Process
SEO process starts from choosing your domain name for your website. It actually depends on the product or the services which you are planning to offer. If the domain name is keyword related then its considered as good option because keyword rich domains gets easily promoted in the search engines and it is easier to find the alternate and supports keywords for this type of domain.
2nd Phase - Design Search Engine friendly website
Design a website which complies with web accessibility standards. Make it W3C compliant html compliant and CSS compliant, There should be no use of frames within the website. Minimize the use of flash content. Search Engines cannot read images and therefore it’s necessary to add alt tag in every images. Make user friendly site navigation. Make html and xml sitemaps. Keep keyword oriented file names. Give relevant and unique title to each page.
3rd Phase - Content
Put unique content in website it is must to have good search engine rankings. Search engines gives preference to the fresh content. Content must be keyword rich and quality oriented. Quantity of content doesn’t matter rather than the quality.
4th Phase - Link development
There are 2 ways of link development; one way and reciprocal. In reciprocal you find the site which seems relevant and match with and you send a link exchange request to them. This is reciprocal link exchange. By link building process you can exchange link with quality websites.
5th Phase - Off page optimization
Write articles for your website and submit it in quality article directories. Submit site in quality directories. Do forum postings giving your website link in signature? Write bogs for your website.
All About Keyword Density
In order to improve your site’s placement in the search engine results is to work on the keyword density of your web page.
Here the term “keyword” is a word that the user searches for when using the search engine. Generally speaking, Keyword density is the ratio of the word that is appearing on your web page. If your keyword occurs only once in a page of one thousand words, it has a lower keyword density than a keyword that occurs four times in a page of similar length.
If a particular keyword has a higher density on your web page, then the likelihood of your page obtaining better search engine ranking increases. Note that it is not necessity all search engines bother with keyword density and indeed even those that do have their own algorithm for computing the density of a keyword. However, the principles described in this article are general enough to help your page improve its ranking in the engines that take keyword density into account.
How to Improve Your Search Engine Ranking
How do you improve your keyword density?
1. When planning a page, think about which search terms (keyword) a user is likely to use when searching for the information your site provides. For example, a visitor who is looking for information on “Cars” may search for things like “Tata Car”, “Maruti Car”, “Best Car”, “Affordable Car”, “Mileage Car”, and like that.
2. Once you have collected your list of keywords, do NOT simply put those keywords into a senseless list on your web page. I’ve seen some websites do this in an attempt to influence search engine listings. This may not work with all search engines. Some of the engines attempt to be smart when processing keywords and if it sees keywords occurring together in a senseless sequence, it may penalize your website.
3. Instead, try to form sentences that use those keywords. If you are a good writer, you may have to kill some of those good habits you previously used in writing documents: for example, many good writers have an aversion to repeating a particular word too often, choosing instead to use alternative terms that mean the same thing. This makes for a more pleasant reading, but it will not help you get your site listed with a top rank in search engine results for that particular keyword.
For instance, if you want your page to have a high ranking when someone searches for the phrase “search engine ranking”, keep repeating the phrase “search engine ranking” in your document instead of substituting with pronouns like “it” and the like. Do likewise for the other keywords that you want a high density on the page. You’ll of course have to use your discretion with this, or your page will be unpleasant to read.
You can see an example of how this is done by examining this article itself, and see how often I have repeated keywords and phrases like “keyword”, “keyword density”, “search engine ranking” and “search engine positioning”.
4. In days of old, some people tried the trick of having a very short page for a particular keyword. For example, the page may only have the following one sentence: “Keyword density is important in search engine ranking.” Since there were so few words on the page, the page was actually easy to draft and the keywords “keyword density” and “search engine ranking” have a very high density on that page.
This method is not very useful nowadays. For example, at the time I wrote this, it no longer appears to work with Alta Vista, which seems to rank pages that are bigger than 4K more favorably.
SEO Helps to Increase your Business
In order to rank well in the Search Engines, you must have to understand what the search engine needs from your web pages. It’s very simple:
• An easy site layout that the Search Engine can crawl
• Content that must be in text / html format clearly indicates what the pages are about
• Links from third party sites to yours so that the search engine can see that your site is more important than others.
However, there is a right way and a wrong way to do SEO. There are a lot of search engine SPAMMERS in the market that use techniques that are designed to get rankings that they don’t deserve. So, always stay away from them, and don’t get caught up in their methods. They will promise you fast results, but it’s not real. Once the Search Engine will caught the website, they will simply penalize the website and they will be blocked from their search engines.
My Services Include:
• Organic Web Site Traffic Development - I will seat with you and discuss how to help you obtain high search engine rankings to get traffic on those terms that are most important to your business. Those keywords would be related to your services or products which you are selling in the market. This can be done through On Page Optimization.
• New Back Link Development – Back Link Development is the key to improving your rankings and increasing web site traffic. Here I can help you by:
1. Making sure you have the right content to get the links you need.
2. Identifying target web sites to get links from, including very high value sites that build “trust”.
3. Getting back links from the relevant websites.
4. Participate in reciprocal link exchange in order to get more back links.
5. Will tell you how to recognize and avoid bad links and dangerous linking schemes
• Social Media Optimization – SMO is stands for Social Media Optimization and it can bring traffic and links to your site. I have helped many companies develop successful social media strategy that promote their business and/or print links in volume. This can be done by participating and creating profile on social networking sites.
• Blogging - Blogs are an important part of web promotion on today’s web. STC has the knowledge and experience to:
1. Get you listed in the major Blog Search Engines
2. Help you identify key bloggers in your space and build traffic directly from them
3. Build a blog promotional plan
4. Help your blog become an important part of your industry.
• Pay Per Click Marketing Program Development - I will help you put together keyword campaigns to buy the traffic from search engines that help you obtain new customers profitably. This includes helping you put the systems in place to make sure you are running your campaigns profitably, and measuring results on a keyword by keyword basis.
---By SEO Umesh Pandit
www.SeoSemDelhi.com
www.Just2HelpUco.in
www.Just2HelpU.webs.com
Looking for SEO Consultant to Hire, Internet Marketing expert from India disclosed the secret of SEO, contact SEO Expert Consultant in India for free SEO Tips.
How to Choose Correct SEO Consultant / Company
Search engine optimization (SEO) is the process of improving the volume or quality of traffic to a web site from search engines via organic / natural search result. But, SEO generally involves a sequence of steps, which are both time consuming and confusing. Therefore in order to carry out SEO-related works, it is recommended to search for SEO specialist or a professional SEO firm.
It’s true that not all SEO companies are good, because some of the company adopt black hat technique for SEO works, which are unethical techniques and mostly include cloaking, doorway pages, link spam, and spam indexing. And once the search engine will come to know about it, your site is surely going to banned for several months / year. Hence, it is advisable to take considerable time in choosing a SEO firm.
In order to avoid getting cheated by SEO company, you should try to get basic of SEO knowledge. The most important factor in SEO is selecting right Keyword, Content and URL.
Similar you should ask to the SEO company that, on how many projects they have worked and what’s their ranking.
Can you show me examples of your previous work and share some success stories?
What kind of results do you expect to see, and in what time frame? How do you measure your success?
What are your most important SEO techniques?
How long have you been in business?
Importance of Link Building
Importance of Link Building
Since this is such a crucial factor in Google’s algorithm (as well as the other search engines), a link campaign should be part of your search engine marketing efforts.
First, let’s define the different types of links that a site can have:
Reciprocal link – this is where two sites exchange links to each other’s sites.
One-way (In-Bound) link – where one site links to another site without receiving a link back.
Reciprocal linking is a very time consuming task when done correctly. During this process, a webmaster will scour the Internet looking for relevant sites that he or she can trade links with.
SEO Process, 5 Necessary SEO Steps
What is SEO (Search Engine Optimization) process?
Seems strange to the beginners who have developed a website but needs to promote it. SEO is a way to improve your website visibility in search engines like Google, Yahoo and MSN etc. This helps in getting relevant visitors to your website who can become prospective buyers. Most of people do not go beyond the three pages of search engines so it becomes necessary to get your site listed within the first three pages.
1st Phase of SEO Process
SEO process starts from choosing your domain name for your website. It actually depends on the product or the services which you are planning to offer. If the domain name is keyword related then its considered as good option because keyword rich domains gets easily promoted in the search engines and it is easier to find the alternate and supports keywords for this type of domain.
2nd Phase - Design Search Engine friendly website
Design a website which complies with web accessibility standards. Make it W3C compliant html compliant and CSS compliant, There should be no use of frames within the website. Minimize the use of flash content. Search Engines cannot read images and therefore it’s necessary to add alt tag in every images. Make user friendly site navigation. Make html and xml sitemaps. Keep keyword oriented file names. Give relevant and unique title to each page.
3rd Phase - Content
Put unique content in website it is must to have good search engine rankings. Search engines gives preference to the fresh content. Content must be keyword rich and quality oriented. Quantity of content doesn’t matter rather than the quality.
4th Phase - Link development
There are 2 ways of link development; one way and reciprocal. In reciprocal you find the site which seems relevant and match with and you send a link exchange request to them. This is reciprocal link exchange. By link building process you can exchange link with quality websites.
5th Phase - Off page optimization
Write articles for your website and submit it in quality article directories. Submit site in quality directories. Do forum postings giving your website link in signature? Write bogs for your website.
All About Keyword Density
In order to improve your site’s placement in the search engine results is to work on the keyword density of your web page.
Here the term “keyword” is a word that the user searches for when using the search engine. Generally speaking, Keyword density is the ratio of the word that is appearing on your web page. If your keyword occurs only once in a page of one thousand words, it has a lower keyword density than a keyword that occurs four times in a page of similar length.
If a particular keyword has a higher density on your web page, then the likelihood of your page obtaining better search engine ranking increases. Note that it is not necessity all search engines bother with keyword density and indeed even those that do have their own algorithm for computing the density of a keyword. However, the principles described in this article are general enough to help your page improve its ranking in the engines that take keyword density into account.
How to Improve Your Search Engine Ranking
How do you improve your keyword density?
1. When planning a page, think about which search terms (keyword) a user is likely to use when searching for the information your site provides. For example, a visitor who is looking for information on “Cars” may search for things like “Tata Car”, “Maruti Car”, “Best Car”, “Affordable Car”, “Mileage Car”, and like that.
2. Once you have collected your list of keywords, do NOT simply put those keywords into a senseless list on your web page. I’ve seen some websites do this in an attempt to influence search engine listings. This may not work with all search engines. Some of the engines attempt to be smart when processing keywords and if it sees keywords occurring together in a senseless sequence, it may penalize your website.
3. Instead, try to form sentences that use those keywords. If you are a good writer, you may have to kill some of those good habits you previously used in writing documents: for example, many good writers have an aversion to repeating a particular word too often, choosing instead to use alternative terms that mean the same thing. This makes for a more pleasant reading, but it will not help you get your site listed with a top rank in search engine results for that particular keyword.
For instance, if you want your page to have a high ranking when someone searches for the phrase “search engine ranking”, keep repeating the phrase “search engine ranking” in your document instead of substituting with pronouns like “it” and the like. Do likewise for the other keywords that you want a high density on the page. You’ll of course have to use your discretion with this, or your page will be unpleasant to read.
You can see an example of how this is done by examining this article itself, and see how often I have repeated keywords and phrases like “keyword”, “keyword density”, “search engine ranking” and “search engine positioning”.
4. In days of old, some people tried the trick of having a very short page for a particular keyword. For example, the page may only have the following one sentence: “Keyword density is important in search engine ranking.” Since there were so few words on the page, the page was actually easy to draft and the keywords “keyword density” and “search engine ranking” have a very high density on that page.
This method is not very useful nowadays. For example, at the time I wrote this, it no longer appears to work with Alta Vista, which seems to rank pages that are bigger than 4K more favorably.
SEO Helps to Increase your Business
In order to rank well in the Search Engines, you must have to understand what the search engine needs from your web pages. It’s very simple:
• An easy site layout that the Search Engine can crawl
• Content that must be in text / html format clearly indicates what the pages are about
• Links from third party sites to yours so that the search engine can see that your site is more important than others.
However, there is a right way and a wrong way to do SEO. There are a lot of search engine SPAMMERS in the market that use techniques that are designed to get rankings that they don’t deserve. So, always stay away from them, and don’t get caught up in their methods. They will promise you fast results, but it’s not real. Once the Search Engine will caught the website, they will simply penalize the website and they will be blocked from their search engines.
My Services Include:
• Organic Web Site Traffic Development - I will seat with you and discuss how to help you obtain high search engine rankings to get traffic on those terms that are most important to your business. Those keywords would be related to your services or products which you are selling in the market. This can be done through On Page Optimization.
• New Back Link Development – Back Link Development is the key to improving your rankings and increasing web site traffic. Here I can help you by:
1. Making sure you have the right content to get the links you need.
2. Identifying target web sites to get links from, including very high value sites that build “trust”.
3. Getting back links from the relevant websites.
4. Participate in reciprocal link exchange in order to get more back links.
5. Will tell you how to recognize and avoid bad links and dangerous linking schemes
• Social Media Optimization – SMO is stands for Social Media Optimization and it can bring traffic and links to your site. I have helped many companies develop successful social media strategy that promote their business and/or print links in volume. This can be done by participating and creating profile on social networking sites.
• Blogging - Blogs are an important part of web promotion on today’s web. STC has the knowledge and experience to:
1. Get you listed in the major Blog Search Engines
2. Help you identify key bloggers in your space and build traffic directly from them
3. Build a blog promotional plan
4. Help your blog become an important part of your industry.
• Pay Per Click Marketing Program Development - I will help you put together keyword campaigns to buy the traffic from search engines that help you obtain new customers profitably. This includes helping you put the systems in place to make sure you are running your campaigns profitably, and measuring results on a keyword by keyword basis.
---By SEO Umesh Pandit
www.SeoSemDelhi.com
www.Just2HelpUco.in
www.Just2HelpU.webs.com
Subscribe to:
Posts (Atom)
